AdEasy Blog

Real Tips & Tools on Advertising

January 20, 2016

4 ways to win hearts over with great ‘user experience’ aka UX

Photo by: Carla Gomez Monroy   Businesses large and small pour a lot of money and effort into developing websites to showcase their products or provide their services. However, it doesn’t matter ho...

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January 11, 2016

5 Malaysian companies with great branding stories

Image Credit: The Alphabet Press Did you know that in the last 60 seconds, 694,445 searches were made on Google, 6,600 pictures uploaded on Flickr, 600 videos uploaded to YouTube, 168,000,000 emails s...

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December 16, 2015

How to reach millennials offline

All photo credits go to Razlan Yusof , Sam Goh and Rice. No matter what the media says, college kids’ lives do not revolve around the internet. Sure, we might be a part of the ‘millennial genera...

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December 12, 2015

How to start the year with a kick-ass marketing plan

Image Credit: Under Armour’s ‘I Will What I Want’ Campaign What better time than now to reflect on your business’s goals for the next year? I’ve learnt that it can never be too early to crea...

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December 2, 2015

2016 holiday e-commerce trends

If you’re a retail e-marketer, the holiday season is the perfect time to connect with your customers and drive sales through the roof. To achieve this, you’re going to need careful planning and go...

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November 25, 2015

The ultimate list of top shopping holidays in Asia

As every business owner knows, the holiday season is when the real work begins. Consumers are well aware of the top shopping holidays in Asia throughout the year and eagerly anticipate shopping spr...

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November 20, 2015

10 common advertising mistakes you can easily avoid

Over the years, I’ve seen great advertising campaigns that blew my mind, such as the ones in this list of 15 of the best ad campaigns of the 21st century. I’ve also came across a fair share of poo...

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November 6, 2015

Why you should be advertising in a tough economy

Many businesses think twice before they spend money during tough economic times. In a period of uncertainty, it’s no secret that the advertising budget is one of the first things businesses cut. How...

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October 20, 2015

What’s the last ad you remember seeing?

In 2013, Therine and I were still taking lessons at the BizSmart Academy as one of the young companies just starting out. Back then, all we had was an idea. Our company didn’t even have a name. ...

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October 20, 2015

Talking ‘lean marketing’ at BizSmart Academy

It wasn’t that long ago that we were still taking lessons at the BizSmart Academy as one of the young companies just starting out. But yesterday, Melissa and I went back to our ‘roots’ to sp...

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