Bintang Screen
Digital Billboard- Primary audience
- Age range (yrs)
- 15 – 60
- Gender
- Male, Female
- Ethnic group
- Malay, Chinese, Indian, Caucasian, Others
- Spoken language(s)
- English, Malay, Tamil, Hindi, Mandarin, Cantonese
- Monthly income range
- RM 2,000 – RM 8,000
- Occupation
- Blue Collar, Other White Collar, Retired, Expatriate, Tourist, Government Officer, Homemaker, High School Student, University Student, Others
Bintang Screen
Operation Hour : 17 Hours ( 7am – 12 midnight daily )
1 ,020 Minutes / 61,200 Seconds
Commercial Appearance : 3min / loop ( 180 seconds / loop )
Duration of Spot : 15 seconds / slot / advertiser / max 12 slots / loop
10 slots for commercial, 2 slots for civic message
Spots Per Day : 340 spots / day / advertiser
Spots Per Month : 10,200 spots / month/ advertiser
